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Thursday, January 19, 2012

STX: AMN - WORLDPAC Hosts Second Supplier & Training Expo

STX: AMN - WORLDPAC Hosts Second Supplier & Training Expo

Below is an excerpt of an article, courtesy of Babcox Media's, documenting the 2012 WORLDPAC Supplier and Training EXPO (STX) event. View the full article and event slide show by clicking on the link below.

WORLDPAC Hosts Second Supplier & Training Expo
January 19, 2012
By Mary DellaValle

ANAHEIM, Calif. -- Demonstrating its passion for customer training, WORLDPAC held its second Supplier & Training EXPO (STX) 2012 at the Marriott Anaheim Hotel in California. With a vested interest in its customers’ success, WORLDPAC continues to raise the bar for training, doubling the turnout of its first-ever such event in 2009. (Editor's note: images from this year's event can be found in the slide show at the end of this article.)

More than 1,000 shop owners and technicians from the U.S., Canada and Puerto Rico attended the 4-day event that provided a customized lineup of “All Makes All Models” technical training sessions and business-management classes, conducted by some of the industry’s most respected training instructors, including many from the WORLDPAC Training Institute (WTI).

A key component in WORLDPAC’s customer value proposition, this highly specialized training opens customers’ eyes to the fact that training and education are pivotal to the success of their business, and it pays dividends in customer trust and loyalty.

“We’re passionate about training as a company,” says Mario Recchia, WORLDPAC’s senior vice president – marketing. “It’s an investment in our customers’ future; it’s an investment in our future.”

Attendee feedback at the event was very positive, as customers realize the importance of partnering with suppliers who can help them overcome the technology challenges of servicing an expanding and sophisticated import and domestic vehicle population ... read more
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